I empower B2B SaaS companies to build product marketing engines that fuel long-term, sustainable growth

I’m Ruslan — a product marketing and growth expert with over 6 years of experience in the SaaS industry. Having driven success at Semrush (NYSE: SEMR) and Pipedrive, I specialize in crafting data-driven strategies that boost revenue, increase user adoption, and optimize customer acquisition for B2B SaaS products.

My expertise spans messaging and positioning, go-to-market planning and execution, customer journey optimization, and competitive analysis. I’m passionate about helping SaaS companies unlock their full potential and achieve sustainable growth in competitive markets.

Whether you’re struggling with product-market fit, looking to scale your user base, or aiming to reduce churn, I provide tailored solutions to address your specific challenges. 

By leveraging data-driven insights and proven methodologies, I help businesses clarify their value proposition, develop effective go-to-market strategies, optimize conversion rates, and align marketing efforts with sales goals. 

My approach focuses on transforming your product marketing efforts to drive meaningful results and capitalize on new growth opportunities. Let’s collaborate to take your SaaS business to the next level.